Awards . Awards Testimonials

Awards Testimonials

The Playford MGallery by Sofitel

2016 & 2017 Category Winner - Luxury Accommodation

Hall of Fame - 2009, 2010, 2011 - Luxury Accommodation

"The Playford continues to enter the Tourism Awards Program, as it provides an annual opportunity for not only an internal appraisal but also a third-party appraisal of our business. Reflection over the 12-month time frame allows us to assess our progress and our performance against changing consumer expectations with the outcome year on year providing a value of recognition. To prepare the submission our team needs to work together over a number of months in order to collate the information required. Within the document itself we also provide actual guest feedback with focus on staff recognition to highlight the importance of the people who make our business. Winning a Tourism Award provides a sense of achievement throughout the hotel and boosts staff morale whilst building consumer trust, setting an industry standard and setting a benchmark for us to improve year on year. We most definitely encourage other tourism businesses to enter the awards; the Tourism Awards Program is a fantastic exercise for any business. Our top tip would be to start with a Project Plan outlining resources, objectives, stages and in particular, time management. Each year the South Australian Tourism Industry Council provides additional services such as workshops and judges feedback which is beneficial in order to have a full understanding of the questions and requirements." - Zoe Sparr,  Director of Sales & Marketing, Playford Adelaide MGalley by Sofitel

Calypso Star Charters

2016 & 2017 Category Winner - Tourist Attractions

Hall of Fame - 2015, 2016, 2017 - Adventure Tourism

"Calypso Star Charters has been an entrant in the SATIC Awards for close to 10 years. We find it a beneficial way to critically reflect on our performance, and use it to aid decisions to improve our business. The awards process is very thorough and it’s very rewarding to see the improvements the business has made year to year. Like many business owners we see that one year is the same as the next and it’s not until you pull your business to pieces for literally a hundred hours or more, do you realise how many changes and improvements are made each year. The judge's feedback is comprehensive and of course the industry recognition is quiet humbling. Winning a SATIC Award is a rewarding experience, but we couldn't operate or win without our team of staff so it’s fantastic recognition for them also. The marketing exposure is very beneficial, giving guests the confidence that they are booking with a company that is at the top of their game. The win of course gives us entry into the National Awards which is pinnacle of success in the Tourism Industry. Even without winning or achieving a medal it is a very beneficial process for any tourism business to undertake. It forces you to spend the time to think about your business, something we rarely find enough time to do. Some tips would be to sell yourself and be persistent, the real winners in business are the ones who have some money in the bank at the end of the year, and the SATIC Awards process will help achieve this." - Andrew Wright, General Manager, Calypso Star Charters

Adelaide's Haunted Horizons

2015, 2016, 2017 Hall of Fame - Tour and Transport Operators

"I have never felt so grateful to those from SATIC as I do today, having made the Hall of Fame. The support, encouragement and continued acceptance and belief in what we do has been amazing. I would say to anybody, if you haven’t done this yet for your tourism business… why not? What are you waiting for!" - Alison Oborn, Owner, Adelaide's Haunted Horizons

Seppeltsfield Winery

2015 & 2016 Category Winner - Tourism Wineries, Distilleries & Breweries

2016 Qantas Australian Tourism Award Winner - Tourism Wineries, Distilleries & Breweries

"Entering the state awards allows us to benchmark our businesses against the best in the state and the nation. It is a great way to reflect on the previous year, while assisting in planning for the year to come. Winning is the reward for all the time and effort the team has put into the business. It shows the greater tourism industry and guests that we value the tourism experiences we offer. The first step in applying for a tourism award is to become tourism accredited, this will put you in a good position to start the award application process and is a sound business decision. TIP – Allow yourself plenty of time and collate relevant materials during the year for your submission." - Nicole Hodgson, Tourism & Events Manager, Seppeltsfield Winery

Mulberry Lodge Country Retreat

2016 Category Winner - Hosted Accommodation

"We thought this process would be a great way to help us focus, assess all our business processes and also help us identify areas for improvement in the business. Winning a Tourism Award is a great personal accolade confirming that we’re leading the way in Hosted Accommodation with our product. For our business, it most certainly will help us stand out from the crowd and is such a great marketing opportunity. I’d encourage other tourism businesses to give it a go. My tips would be attend all the free workshops, take the opportunity to view an award-winning submission, talk one to one with a judge and take advantage of the free pre submission judges assessment. All of these were invaluable to us especially entering the awards for the first time." - Hazel Parker, Owner, Mulberry Lodge Country Retreat.    

Barossa Visitor CentreBarossa Visitor Information Centre

2015 Category Winner - Visitor Information Services

Hall of Fame - 2012, 2013, 2014

“The awards process is a great way to celebrate and recognise our achievements and provides a great opportunity to stop and reflect on the past year as we continue to strive for excellence and continuous improvement. It is also a great way to thank and acknowledge our staff and volunteers for their contribution building morale and motivation as a team. Winning both the category of Visitor Information Services and Local Government was a huge honour and recognition of our tourism investment and commitment into the Barossa region. It has raised the awareness of the services we provide to the tourism industry both at a local and state level amongst industry and peers.” - Jo Seabrook, VIC Coordinator, Barossa Visitor Information Centre.


Adelaide Shores

2015 Category Winner - Qantas Award for Excellence in Sustainable Tourism

Hall of Fame - 2013, 2014, 2015

2015 Category Winner - Caravan and Holiday Parks

“I entered Adelaide Shores as it is a great benchmarking, marketing and PR tool for Adelaide Shores. One of the benefits to entering is that it also allows us to reflect in detail on the past year’s activities and sparks ideas to implement during the next year. Leveraging the Tourism Awards gives consumers confidence in our product, so we are able to promote our awards through various marketing and PR activities. It’s also a great opportunity to be involved with other members of the SA Tourism Industry. I would absolutely encourage tourism businesses to enter, it is a fantastic process for any business to go through regardless of success, but to be recognised amongst such a high calibre of entrants is a huge achievement.” - Kate Williams, Chief Executive Officer, Adelaide Shores. 


Udder Delights Cheese Cellar

2015 Category Winner - Excellence in Food Tourism

Hall of Fame - 2013, 2014, 2015

“As much as I hate writing award applications, I knew that it would only have positive benefits. It is always good for our team to know that their efforts are being recognised, and that I take the time to put ourselves forward for acknowledgement. I know that spending the time to really analyse the business only has a positive effect on our future decision making. It is also a good time to reflect on the activities we did that really were successful. It’s just a really good pat on the back, and an industry endorsement really cementing the whole reason why we decided to open in the first place. By entering the tourism awards program, it is an opportunity to work on the business, as opposed to in it.” - Sheree Sullivan, Owner, Udder Delights Cheese Cellar. 


The Frames

2014 Category Winner - New Tourism Development  

Hall of Fame - 2015, 2016, 2017 -Self Contained Accommodation

“Over the years we have had a strong working relationship with SATIC and entering awards shows our support for the organisation and the people behind it and the work it does. The awards also allows us to showcase our tourism business to others in the industry and the general public. Entering the awards and producing the submission provides a platform to critically analyse the business and look at the successes over the 12 month period. It also gives you information which can be used to plan for the future 12 months to improve the business. It provides a holistic view of the business and its performance. Winning an SA Tourism Award gives you personal satisfaction given that you are being judged by your peers. You get additional media coverage and are able to display awards on print material, websites etc. The business gets greater exposure, as winning a State award means that you qualify for the Australian Awards thus providing opportunities to network and further promotion.  I would definitely encourage others to enter the SA Tourism Awards, businesses can use the awards as part of their business plan using it as a review and forward planning tool.” - Cathy Edmonds, Owner, The Frames.  




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