How to Win a Tourism Award - Your Pathway to Success

Business Development stream

How do you achieve the ultimate accolade and recognition you deserve - a tourism award? In this workshop you will hear from previous tourism award experts, Rebecca Somerfield and Shaun de Bruyn. Having had extensive experience and success in writing State and National Tourism Award submissions, Rebecca has an in-depth knowledge of the awards process and understands the keys to preparing a good submission. Gain exclusive hints and tips from our two industry experts, and learn how to stand out from the crowd with an award-winning submission.

Presented by Shaun de Bruyn, SA Tourism Industry Council and Rebecca Somerfield, Mercury Public Relations.

Rebecca Somerfield

Director | Mercury Public Relations
Rebecca Somerfield

Rebecca is an experienced communication management professional with extensive knowledge of the tourism industry. Her consultancy, Mercury Public Relations, has developed and managed PR, marketing and editorial projects for numerous SA tourism businesses and industry associations, and she has prepared many Tourism Award submissions for clients over the years. She started her tourism career at the South Australian Tourism Commission – initially as Senior PR Officer and later as Marketing Manager, Adelaide Hills. Rebecca also works as a Lecturer in the Communication and Media program at the University of South Australia. She holds a Bachelor of Arts (Journalism) and Master of Arts (Communication Management).


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