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Training & Events

Facebook Advertising for Tourism Operators Workshop - Adelaide Hills

29 August 2017

ServiceIQ Workshop

With 17 million Australians spending an average of 12.5 hours a week on Facebook – this is where your target audience is playing. But the question is, how can we reach them, what messaging should we use, and what sort of return on investment can we expect?  

 

ServiceIQ Workshop

SATIC with the support of the Government of South Australian and South Australian Tourism Commission (SATC) is running 30 workshops around the state in 2016/17. Each workshop includes a one-on-one business coaching session per registered business within three months of the workshop.

These workshops are highly interactive, hands on and conducted in a small intimate group setting of up to 30 people that are tailored and run by professional facilitators. They aim to deliver tangible outcomes - learnt today and implemented tomorrow.

Facebook Advertising for Tourism Operators – What You Need To Know to Get a Return On Investment

With 17 million Australians spending an average of 12.5 hours a week on Facebook – this is where your target audience is playing. But the question is, how can we reach them, what messaging should we use, and what sort of return on investment can we expect? In this practical and highly interactive 3-hour session you will learn:

  • The different Facebook ad types and which is best– Boosting, Brand Awareness, Traffic to Website and more.
  • The different types of audience targeting in Facebook.
  • How to run split testing and why you would.
  • Using the Facebook pixelto increase and measure conversions.
  • Quantifying your results using Google Analytics.
  • Metrics- what you should be monitoring, minimising and maximising to get the best ROI.

Who should attend? Business owners, managers, marketing managers, or anyone who has an interest in or responsibility for the marketing of your business, in particular its digital activities. 

Workshop details:

Trainer: Simone Douglas | Social Media AOK

When: Tuesday, 29 August | 10am - 1pm

Where: Stirling Hotel | 52 Mount Barker Road, Stirling SA 5152

Investment: $65pp*
*Investment includes complimentary one-on-one business coaching session per registered business as outlined below. 
*Morning tea supplied.

Requirement to bring: Fully charged laptop

RSVP: Tuesday, 22 August
Spaces limited - book early to avoid disappointment.

This workshop forms part of a ServiceIQ: Smarter Business Program which is designed to build industry capability, productivity and quality in tourism businesses throughout the State. The Program is an initiative of the Premier of South Australia and is being delivered by SATIC using funding provided by the South Australian Tourism Commission and the Government of South Australia. 

SATIC’s Service Excellence Manager, Roz Becker and other members of the SATIC team will be undertaking one-on-one business coaching within three months of the ServiceIQ Workshop. These follow-up meetings will assist with the implementation of learnings from this workshop.

To book your session, please contact Roz on (08) 8110 0123 or email roz@satic.com.au

Service Alone Is Not Enough Workshop - Barossa Valley

05 September 2017

ServiceIQ Workshop

This workshop will give you the skills and practical resources needed to create exceptional experiences and secure an overall competitive advantage that is sustainable and valued by your guests.

ServiceIQ Workshop

SATIC with the support of the Government of South Australian and South Australian Tourism Commission (SATC) is running 30 workshops around the state in 2016/17. Each workshop includes a one-on-one business coaching session per registered business within three months of the workshop.

These workshops are highly interactive, hands on and conducted in a small intimate group setting of up to 30 people that are tailored and run by professional facilitators. They aim to deliver tangible outcomes - learnt today and implemented tomorrow.

Service alone is not enough - exceptional experiences is the expectation

In today’s customer-oriented environment your ability to connect and communicate throughout the end-to-end guest experience will be key to your future success as a business and ultimately your region.

This workshop will give you the skills and practical resources needed to create exceptional experiences and secure an overall competitive advantage that is sustainable and valued by your guests.

Having worked extensively across regional SA from a tourism and visitor economy perspective, Kiikstart has recently re-mastered the session to respond to consistent areas of skill gaps when it comes to the design and execution of experiences – the before and after care. 

Key takeaways from this learning and development experience include:

  • Discover the uniqueness of your experiences and how to build even more opportunities with new and more importantly existing customers.
  • Identify current skill gaps that can impact on progress and find practical, cost effective solutions - in real time.
  • Make even better use of your people, product and place to meet changing needs and trends.
  • Really understand what innovation is and use it to exceed guest expectations - social media is only part of the story.
  • Evolve and build on current experiences with greater impact and creativity.

Workshop details:

Trainer: Ali Uren | Kiikstart

When: Tuesday, 5 September | 10:00am - 1:00pm

Where: Jacob’s Creek Heritage Vineyard | 135 Jacob Road, Rowland Flat

Investment: $50pp
Morning tea supplied.
Investment includes complimentary one-on-one business coaching session per registered business as outlined below. 

RSVP: Tuesday, 29 August
Spaces limited, bookings essential.

This workshop forms part of a ServiceIQ: Smarter Business Program which is designed to build industry capability, productivity and quality in tourism businesses throughout the State. The Program is an initiative of the Premier of South Australia and is being delivered by SATIC using funding provided by the South Australian Tourism Commission and the Government of South Australia. 

SATIC’s Service Excellence Manager, Roz Becker and other members of the SATIC team will be undertaking one-on-one business coaching within three months of the ServiceIQ Workshop. These follow-up meetings will assist with the implementation of learnings from this workshop.

To book your session, please contact Roz on (08) 8110 0123 or email roz@satic.com.au

Property Issues for Tourism Businesses - Adelaide

26 September 2017

ServiceIQ Workshop

Join Wallmans Lawyers ' key property team members, Senior Associate, Peter Varacalli and Solicitor, Isabella Dunning as they discuss the range of property issues that face Tourism business in our State. 

ServiceIQ Workshop

Join Wallmans Lawyers ' key property team members, Senior Associate, Peter Varacalli and Solicitor, Isabella Dunning as they discuss the range of property issues that face Tourism business in our State. Stay informed as to recent changes in legislation and the property landscape that may affect your business and get an understanding of the range of occupancy and property models available and how to benefit from them.

  • Occupancy and access arrangements – the different models available, when to use them and how to mitigate your risk – covering leasing, licensing, joint-use arrangements and sub-leasing.
     
  • Dealing with government authorities – events and access arrangements.
     
  • Negotiating and drafting commercial leases – tips, tricks and traps.
     
  • Airbnb – implications for business owners.
     
  • Legal update – recent legal developments and legislative changes that could affect your business – including the Retail and Commercial Leases Act, Mobile Food Vendors legislation and Building Upgrade Agreements legislation.

Workshop details: 

When: Tuesday, 26 September | 2pm - 4pm

Where: Wallmans Lawyers | L5, 400 King William St, Adelaide 5000

Investment: $500pp 
Afternoon tea supplied.
*Investment includes complimentary one-on-one business coaching session per registered business as outlined below. 

RSVP: Tuesday, 19 September
Spaces limited, bookings essential. 

SECURE YOUR PLACE & REGISTER NOW

Please note: For regional clients, should there be enough interest, a recorded session can be made available for your viewing for up to two weeks following the event.  Please email roz@satic.com.au to register your interest and we will inform you in due course if a recorded session will be made available.

SATIC with the support of the Government of South Australian and THE South Australian Tourism Commission (SATC) is running 30 workshops around the state in 2016/17. Each workshop includes a one-on-one business coaching session per registered business within three months of the workshop.

These workshops are highly interactive, hands on and conducted in a small intimate group setting of up to 30 people that are tailored and run by professional facilitators. They aim to deliver tangible outcomes - learnt today and implemented tomorrow.

SATIC’s Service Excellence Manager, Roz Becker and other members of the SATIC team will be undertaking one-on-one business coaching within three months of the ServiceIQ Workshop. These follow-up meetings will assist with the implementation of learnings from this workshop.

To book your session, please contact Roz on (08) 8110 0123 or email roz@satic.com.au

2017 South Australian Tourism Awards Gala Dinner

10 November 2017

Save the Date - Tourism’s Night of Nights

The 2017 South Australian Tourism Awards Ceremony is a prestigious industry event that celebrates the State’s finest tourism businesses.

Save the Date - Tourism’s Night of Nights

Be part of this prestigious industry event as we celebrate the State’s finest tourism businesses.

Network with the who’s who of the industry, add a touch of glitz & glamour and indulge in a delicious three-course menu showcasing South Australian regional produce, wine & beer.

Event details:

When: Friday, 10 November

Where: Adelaide Convention Centre | North Terrace, Adelaide

Stay tuned, more details to follow.

Meeting Place 2017

20 November 2017 - 22 November 2017

ATEC Event 

Meeting Place 2017 is the peak business-to-business gathering for Australia's tourism export industry, connecting buyers to sellers.

ATEC Event

Meeting Place 2017 is the peak business-to-business gathering for Australia's tourism export industry, connecting buyers to sellers. Thought leaders, decision makers and business operators from across the nation come together to participate in commercially relevant business meetings, engage conference sessions and valuable networking events. 

ATEC National B2B Workshop sessions provide member buyers and sellers with 22 x 9 minute pre-scheduled appointments. Both buyers and sellers can plan and prioritise their B2B meeting program. Ensure your registrations are in early! Places in the AM and PM B2B workshop sessions fill fast.

ATEC’s New Product ‘Pitch’: This year will see the introduction of a unique opportunity for new products to ‘pitch’ their offering during the buyers' breakfast.

Networking and sharing ideas: Meeting Place is the tourism export sector's largest trade gathering outside ATE. Grow your network, learn from and share with industry colleagues and have your say.

Innovative conference program: Wednesday 22nd November - Keynote speakers, industry discussion panels and themed breakout sessions will highlight the challenges, opportunities and innovations which underpin the current and future state of our tourism export industry.

The Annual Gala Dinner: Features ATEC’s Excellence Awards and the graduation of the ATEC’s ELITE Emerging Leaders Class of 2017 and provides the opportunity to network and celebrate another year of growth by our tourism export industry.

Event details:

When: 20 - 22 November 2017

Where: Crown Perth & Hyatt Regency 

SECURE YOUR PLACE & REGISTER NOW

ATE18

15 April 2018 - 19 April 2018

Save the date

Tourism Australia and the South Australian Tourism Commission have confirmed that the Australian Tourism Exchange 2018 (ATE18) in Adelaide will be held from 15 to 19 April. Seller applications will open late August.

Save the date

Tourism Australia and the South Australian Tourism Commission have confirmed that the Australian Tourism Exchange 2018 (ATE18) in Adelaide will be held from 15 to 19 April. Seller applications will open late August.

Stay tuned, more details to follow.

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