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Training & Events . Calendar

SATIC Chairman’s Luncheon

27 June 2017

Industry Leader Event - Invite only

SATIC’s Chairman’s Luncheon brings together leaders within the South Australian tourism industry to meet and discuss the opportunities and challenges our industry faces.

Industry Leader Event - Invite only

Eoin Loftus, Chairman of the SA Tourism Industry Council (SATIC) invites tourism leaders within South Australia to attend an exclusive Chairman’s Luncheon.

Special guest for this luncheon will be Senator – Nick Xenophon.  

SATIC’s Chairman’s Luncheon brings together leaders within the South Australian tourism industry to meet and discuss the opportunities and challenges our industry faces.

Event details:

When: Tuesday, 27 June | 12noon – 2pm

Where: Ibis Adelaide Hotel

Service Alone Is Not Enough Workshop - Adelaide

27 June 2017

ServiceIQ Workshop

This workshop will give you the skills and practical resources needed to create exceptional experiences and secure an overall competitive advantage that is sustainable and valued by your guests.

ServiceIQ Workshop

SATIC with the support of the Government of South Australian and South Australian Tourism Commission (SATC) is running 30 workshops around the state in 2016/17. Each workshop includes a one-on-one business coaching session per registered business within three months of the workshop.

These workshops are highly interactive, hands on and conducted in a small intimate group setting of up to 30 people that are tailored and run by professional facilitators. They aim to deliver tangible outcomes - learnt today and implemented tomorrow.

SERVICE ALONE IS NOT ENOUGH - EXCEPTIONAL EXPERIENCES IS THE EXPECTATION

In today’s customer-oriented environment  your ability to connect and communicate throughout the end to end guest experience will be key to your future success as a business and ultimately your region.

This workshop will give you the skills and practical resources needed to create exceptional experiences and secure an overall competitive advantage that is sustainable and valued by your guests.

Having worked extensively across regional SA from a tourism and visitor economy perspective, Kiikstart has recently re-mastered the session to respond to consistent areas of skill gaps when it comes to the design and execution of experiences – the before and after care.

Key takeaways from this learning and development experience include:

  • Discover the uniqueness of your experiences and how to build even more opportunities with new and more importantly existing customers.
  • Identify current skill gaps that can impact on progress and find practical, cost effective solutions - in real time.
  • Make even better use of your people, product and place to meet changing needs and trends.
  • Really understand what innovation is and use it to exceed guest expectations - social media is only part of the story.
  • Evolve and build on current experiences with greater impact and creativity. On selling regional experiences.

Event details:

Trainer: Ali Uren - Kiikstart

When: Tuesday, 27 June | 9:30 am - 12:30 pm

Where: Goyder Mezzanine - Adelaide Showground | Goodwood Road, Wayville

Investment: $50pp
Includes complimentary follow up one-on-one business coaching session per registered business (within 3 mths).

RSVP: Tuesday, 20 June
Spaces limited - book early to avoid disappointment.

SECURE YOUR PLACE & REGISTER NOW

This workshop forms part of a ServiceIQ: Smarter Business Program which is designed to build industry capability, productivity and quality in tourism businesses throughout the State. The Program is an initiative of the Premier of South Australia and is being delivered by SATIC using funding provided by the South Australian Tourism Commission and the Government of South Australia. 

SATIC’s Service Excellence Manager, Roz Becker and other members of the SATIC team will be undertaking one-on-one business coaching within three months of the ServiceIQ Workshop. These follow-up meetings will assist with the implementation of learnings from this workshop.

To book your session, please contact Roz on (08) 8110 0123 or email roz@satic.com.au

2017 SATA How to Enter Awards Workshop

05 July 2017

All 2017 South Australian Tourism Awards nominees are invited to learn from a number of industry experts on how to successfully answer each of the submission questions. 

All 2017 South Australian Tourism Awards nominees are invited to learn from a number of industry experts on how to successfully answer each of the submission questions. 

Hear from 5 industry experts who will cover the key submission questions:

  • Tourism Excellence
  • Business Planning
  • Marketing
  • Customer Service
  • Sustainability

Plus, hear from a past winner about useful submission hints, tips and tools. Each guest speaker is an expert in their field. This is a great opportunity to get an insight into the best way to answer each question in your submission - a workshop not to be missed!

This workshop will be filmed and recorded, so those who are not able to attend can watch the workshop online. A link to view the workshop will be sent to all nominees. 

Event details:

When: Wednesday, 5 July | 10am - 12:30pm

Where: Flinders University | 182 Victoria Square, Adelaide

Investment: FREE for all 2017 Nominees

RSVP: Friday, 30 June
Bookings essentials

Eventbrite - 2017 SATA How to Enter Awards Workshop

Strategic Blogging, Online Storytelling & Search Engine Optimisation Workshop - Adelaide

26 July 2017

ServiceIQ Workshop

Learn how to master the latest in blogging to strategically generate demand and increase bookings. 

 

ServiceIQ Workshop

SATIC with the support of the Government of South Australian and South Australian Tourism Commission (SATC) is running 30 workshops around the state in 2016/17. Each workshop includes a one-on-one business coaching session per registered business within three months of the workshop.

These workshops are highly interactive, hands on and conducted in a small intimate group setting of up to 30 people that are tailored and run by professional facilitators. They aim to deliver tangible outcomes - learnt today and implemented tomorrow.

Strategic Blogging, Online Storytelling & Search Engine Optimisation Workshop 
 

Learn how to master the latest in blogging to strategically generate demand and increase bookings through learning and understanding:

  • Why blogging is a critical online marketing tactic for tourism businesses.
  • How to select blog topics that will attract more ideal customers.
  • The functional, usability & design features required to set up a blog on a tourism website.
  • Tips on best practice blog copy-writing skills, ensuring every blog post is engaging and geared toward creating conversions.
  • Tips on how to collect user generated content to create your blog posts, and tactical ways to encourage more people to share your blog posts through social media.
  • How your ideal customers are using search engines, how search engines work to find your blog posts, and the relationship between social media, content and SEO. 
  • How to undertake keyword research for your blog posts and where to place your keywords in your webpages, images and video content.
  • How to measure the success of your blogging and SEO marketing activities using Google Analytics.

Added bonus: E-storytelling & Product Identity Mapping

Presented by: Dr Aise Kim | UniSA

This presentation briefly introduces how “product identity” can be developed through different digital techniques – e-storytelling and product/brand identity mapping. It addresses unique ways of revealing core image, metaphors, personal stories and personality which can be distinguished from other similar or competitors’ products.

Please note: this additional presentation is only available to those who attend the face-to-face workshop on Wednesday, 26 July (details below.

Workshop details:

Trainers: Paige Rowett & Rebecca White - Tourism eSchool

When: Wednesday, 26 July | 9:30am - 1:00pm

Where: GK2-15. (GK Sir George Kingston Building) on George Street (close to North Terrace), City West Campus, UniSA

Investment: $65pp
*Investment includes complimentary one-on-one business coaching session per registered business as outlined below. 

RSVP: Wednesday, 19 July
Spaces limited - book early to avoid disappointment.

SECURE YOUR PLACE & REGISTER NOW

This workshop forms part of a ServiceIQ: Smarter Business Program which is designed to build industry capability, productivity and quality in tourism businesses throughout the State. The Program is an initiative of the Premier of South Australia and is being delivered by SATIC using funding provided by the South Australian Tourism Commission and the Government of South Australia. 

SATIC’s Service Excellence Manager, Roz Becker and other members of the SATIC team will be undertaking one-on-one business coaching within three months of the ServiceIQ Workshop. These follow-up meetings will assist with the implementation of learnings from this workshop.

To book your session, please contact Roz on (08) 8110 0123 or email roz@satic.com.au

Strategic Blogging, Online Storytelling & Search Engine Optimisation Workshop - Online

27 July 2017 - 03 August 2017

ServiceIQ Workshop for those who are unable to make the live workshop in adelaide on the 26th July. 

Learn how to master the latest in blogging to strategically generate demand and increase bookings. 

ServiceIQ Workshop - for those who are unable to make the live workshop in adelaide on the 26th July. 

SATIC with the support of the Government of South Australian and South Australian Tourism Commission (SATC) is running 30 workshops around the state in 2016/17. Each workshop includes a one-on-one business coaching session per registered business within three months of the workshop.

These workshops are highly interactive, hands on and conducted in a small intimate group setting of up to 30 people that are tailored and run by professional facilitators. They aim to deliver tangible outcomes - learnt today and implemented tomorrow.

Strategic Blogging, Online Storytelling & Search Engine Optimisation Workshop 
 

Learn how to master the latest in blogging to strategically generate demand and increase bookings through learning and understanding:

  • Why blogging is a critical online marketing tactic for tourism businesses.
  • How to select blog topics that will attract more ideal customers.
  • The functional, usability & design features required to set up a blog on a tourism website.
  • Tips on best practice blog copy-writing skills, ensuring every blog post is engaging and geared toward creating conversions.
  • Tips on how to collect user generated content to create your blog posts, and tactical ways to encourage more people to share your blog posts through social media.
  • How your ideal customers are using search engines, how search engines work to find your blog posts, and the relationship between social media, content and SEO. 
  • How to undertake keyword research for your blog posts and where to place your keywords in your webpages, images and video content.
  • How to measure the success of your blogging and SEO marketing activities using Google Analytics.

Workshop details:

Trainers: Paige Rowett & Rebecca White - Tourism eSchool

When: Thursday, 27 July & Thursday, 3 August | 9:30am - 10:30am

Where: Online webinar - details to be provided.

Investment: $65pp
*Investment includes complimentary one-on-one business coaching session per registered business as outlined below. 

RSVP: Thursday, 20 July

SECURE YOUR PLACE & REGISTER NOW

This workshop forms part of a ServiceIQ: Smarter Business Program which is designed to build industry capability, productivity and quality in tourism businesses throughout the State. The Program is an initiative of the Premier of South Australia and is being delivered by SATIC using funding provided by the South Australian Tourism Commission and the Government of South Australia. 

SATIC’s Service Excellence Manager, Roz Becker and other members of the SATIC team will be undertaking one-on-one business coaching within three months of the ServiceIQ Workshop. These follow-up meetings will assist with the implementation of learnings from this workshop.

To book your session, please contact Roz on (08) 8110 0123 or email roz@satic.com.au

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