Home . About . SATIC Staff


Shaun de Bruyn, General Manager

Shaun de Bruyn SATIC General Manager Shaun comes to SATIC with 15 years of tourism experience and has a deep understanding of tourism and the important role SATIC plays within the industry. His background is diverse, including working in regions assisting operators; destination and experience development; marketing and distribution; government engagement; and strategic planning.

Ph. 0419 841 190 


Bianca Borrett, Manager Communications 

Bianca Borrett

(Mon, Wed & Thu)

Bianca is responsible for successfully planning and managing SATIC's corporate communications and online communities, as well as having a special focus on media relations, stakeholder engagement and corporate sponsorship.  Bianca comes to her role with more than 15 years experience in the industry, previously with the South Australian Tourism Commission, in a number of positions including Ministerial Liaison, Public Relations and as the South Australian Tourism Awards Manager.  Bianca has also completed an Advanced Diploma of Tourism with TAFESA and a Bachelor of Management from the University of South Australia. She is also a Member of the Public Relations Institute of Australia.

Ph. 0421 355 252

 Susan Lee, Acting Manager Industry Programs

Susan Lee SATIC

(Tue, Wed & Thu)

Working with SATIC on a three-month contract as Acting Manager Industry Programs, Susan has 15 years​ experience working with small and medium businesses, national parks, trade and government, linking the operator's business reality to consumer expectation and helping business owners and tourism managers navigate the vast world between. While at SATIC Susan will be assisting tourism businesses with their accreditation requirements as well as working on other special projects.

Ph. 0401 998 247


Anneliese Powell, Manager Events 

Anneliese Powell

Anneliese is responsible for managing all of SATIC’s networking events, training and the state-wide tourism conference, Anneliese also coordinates the South Australian Tourism Awards which highlights the best tourism businesses in the State.  Anneliese comes to SATIC having travelled throughout North America, UK and Europe working for inbound and outbound wholesalers in sales, marketing and product development. In her previous role with the Department of Health, Anneliese has experience in program management and the coordination of educational training for the SA Ambulance Service.  Anneliese also has an Advanced Diploma of Tourism and a Bachelor of Management.

Ph. 0438 860 103

Emily Sharpe-Hall, Graduate

(Mon, Tue & Wed)

Emily is SATIC's Graduate intern and supports three key areas of our operations: administration, events and communications. Emily comes to SATIC having just completed a degree in Public Relations with a sub-major in Communication and Media Management. Throughout her three year degree, Emily has had various work experience opportunities within the communications and public relations sector, and has also assisted in the role of administration. The opportunity to study Public Relations and Events in Florence also enabled her to extend her knowledge towards communications and events, and further her passion towards the industry. 



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